The songstress talked to ESSENCE about her involvement with the whiskey brand and introducing the new beverage flavor to her fans nationwide.
The summer season calls for a great cocktail and singer K. Michelle might have a new favorite for you to sip on.
As the first Black ambassador for Jack Daniel’s, the songstress spoke with ESSENCE about her love for the whiskey brand and the new country cocktail flavor she can’t wait for her fans to taste.
“I’ve always drank Jack Daniel’s since I was of age and I would sing songs about it,” she shared. “And I would be like ‘Jack Daniel’s, the only man I’ll ever trust.’”
When the opportunity presented itself, the Memphis native partnered with the brand to bring fans the now nationally sold Southern Peach Jack Daniel’s Country Cocktails.
“I wanted the one that was very smooth and the one that you could make sangria with, or you could cook with, because I like cooking with different things. That is why I picked this one flavor, because it was so light and it went down, it just had a refreshing flavor.”
And refreshing flavor it has!
Great to serve with barbecue, to infuse with desserts or sip on while hosting your favorite friends for brunch, the new country cocktail is simply divine for the summertime.
While the peach flavor country cocktail is only the beginning for K. Michelle and Jack Daniel’s, the singer says there is definitely more to come.
“I kind of had some ideas, we’re just getting Southern Peach out so once we give a consistent flow of everything and the world really knows about it, then I’ll try to play with other flavors.”
Southern Peach Jack Daniel’s Country Cocktails is now available in wine and spirits stores nationwide.