FASHION CHIT CHAT

Chanel Announces Winners of Inaugural ‘Next Prize’

BusinessofFashio.com

The luxury French fashion house named 10 award-winners working in film, design and the performing arts. Each prize winner received €100,000 ($113,000) to invest in their work.

Chanel launched the biennial Next prize earlier this year alongside the Chanel Culture Fund, part of a wider strategy to support the arts. The goal is “to be at the centre of the conversation on collaborative culture, providing creative risk-takers with the knowledge and resources to tackle new projects,” said Yana Peel, the brand’s global arts and culture head. Luxury brands and fashion groups have offered prizes and mentorship schemes to emerging creatives for years, as they are seen to deepen brand awareness and cultural authenticity.

The winners were selected by a judging panel made up of actor Tilda Swinton, British architect Sir David Adjaye and Chinese artist Cao Fei. Nominations were made by an unnamed group of creatives “within the Chanel family,” said Peel. Chanel will provide mentorship “on an ongoing, long-term basis” and the creatives will benefit from knowledge exchanges with partner institutions of the Culture Fund, such as London’s National Portrait Gallery and the Centre Pompidou in Paris.

The recipients will convene for the first time in April 2022 at the Venice Biennale, Italy’s prestigious multidisciplinary artistic showcase.

See the full list of winners below:

Jung Jae-il: a Berlin-based, composer, performer, music director and producer.

Keiken: a collaborative practice between artists Hana Omori, Isabel Ramos and Tanya Cruz.

Lual Mayen: a self-taught game designer from South Sudan.

Marlene Monteiro Freitas: a Cape Verdean dancer and choreographer.

Rungano Nyoni: a Zambian filmmaker based in London.

Precious Okoyomon: a British artist and poet.

Marie Schleef: a Berlin-based theatre director.

Botis Seva: a British dancer, choreographer and director.

Wang Bing: a Chinese filmmaker.

Eduardo Williams: an Argentinian filmmaker and artist.

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