Tag Archives: bleach

Bleach cream, used to lighten the color of one’s skin, is a multibillion-dollar industry in the Indian subcontinent. It is also a testament to the sordid legacy of colorism and the damage the ideology inflicts on those who encounter it. That’s part of why there’s finally been blowback against the celebrities who endorse it, providing some hopeContinue reading “Skin lightening in South Asia is why we have an anti-Blackness problem”